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Analysis: Is creative marketing null and void for bookies?

He said: “Creativity and branding is almost null and void in our vertical; when everyone is predominantly selling the same thing, it’s very difficult to have a creative stance that cuts through.” Behar is certainly not alone in sharing this opinion. It’s one I have heard repeated at multiple industry events from executives at every […]

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New tennis restrictions will not harm betting levels – but do not solve integrity issues

The statements show tennis is moving in the right direction, albeit slowly, as there are some major positives to be taken from the pledge. Firstly, money is going into the events, there will be video recording, added security to deter unofficial data collection, as well as the appointment of on-site integrity protection personnel. These are

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At The Races signs up four major operators to new streaming deal

BetVictor, Betway, BoyleSports and Unibet have all signed the agreement, which sees ATR receive a share of turnover on all bets placed, as opposed to the previous pence-per-stream fixed amount model. The deal covers the delivery of streamed pictures and raceday data, delivered by ATR’s streaming platform, Sports Mediastream. Matthew Imi, At The Races CEO,

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Gambling Commission confirms April credit card gambling ban

The measure comes following a public consultation which was carried out between August and November. Estimates suggest that, while 24 million adults in Great Britain gamble, 800,000 consumers use credit cards to gamble. The Commission’s own research indicates 22% of online gamblers using credit cards to gamble are assessed as problem gamblers. Neil McArthur, Gambling

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DraftKings strips player of $1m DFS contest win

Earlier this month, Tolbert finished with the top score in the operator’s ‘Millionaire Maker’ fantasy football contest, beating more than 105,000 other entries. Since the competition, DraftKings has been investigating user allegations that Jade worked with her husband Tanner Tolbert to manipulate the contest, with Tanner known to also play DFS. The operator withheld the

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Kambi CEO: US business will still grow faster than European business, even without DraftKings

DraftKings partnered with Kambi to provide its sportsbook in New Jersey in June 2018, in the month after PASPA was overturned, giving individual states the freedom to legalise sports betting. Both parties announced an extension to the partnership last August to expand the agreement to further states, but DraftKings then announced in December it would

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IMG Arena secures NHL streaming rights for US sportsbooks

The live streams will be available via operators’ digital betting platforms in US states where sports wagering is legal.  IMG Arena has provided live streaming of NHL games for sports betting operators in legalised European markets for several years. Freddie Longe, EVP and MD of IMG Arena, said: “This marks a major development in the

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